Customers want instant access to content and an omnichannel experience today. A Zendesk study reported that as many as 87% of customers feel brands need to do more to provide a seamless experience.
In response, these businesses are increasingly turning to adaptive network solutions like content delivery networks (CDN) to meet customer expectations. Here, you will learn the fundamentals of CDNs and discover how the right CDN provider can help businesses speed up content distribution and optimization.
A CDN is a geographically distributed group of servers that facilitate the rapid delivery of internet content. CDNs work by caching content at the network edge. Caching helps to reduce the hosting bandwidth, avoid downtimes and improves security.
The increasing rate of cloud adoption, rise of IoT, edge computing, and the proliferation of video has resulted in the development of many new types of CDN solutions today. These solutions include:
Video content alone makes up more than 50% of the total data consumed over the internet, and is predicted to rise to 80% by 2024.
Today, content transport structures are evolving, sparking many technological trends. These trends, which are going to shape the future of CDN for the upcoming year are:
A CDN becomes very crucial here. Video streams typically require heavy data transfers and . But, it has to be delivered at low latency to users who could be situated anywhere across the globe.
Seamless video streams are not possible with a single server, therefore businesses are turning to CDNs. And as the demand for video streaming rises, businesses will continue to invest heavily in CDN solutions. This behavior of businesses will result in CDNs carrying 72% of all internet traffic by 2022.
Connected devices and wearable devices will continually generate huge streams of data that will need to be processed in real-time.
With more users using their 5G-enabled and IoT devices to access your content, having a reliable CDN will support the speed and performance requirements of these technologies. And since CDNs have data centers around the globe, they can reroute connections to the next available server in cases of interruptions. This makes them more reliable than traditional servers while supporting the full experience these technologies can provide.
CDNs can purge content automatically so that the most relevant content is deliverable. Also called as content invalidation, it lets businesses update content whenever they want to.
Here are more benefits of how CDN technology can help digital businesses and become a significant enabler for them:
IDC published a CDN assessment guide in 2019, which shared tips on the questions to ask before choosing the right CDN provider, such as exploring the breadth of their CDN solution, security capabilities, etc.
You may also ask the following questions:
Collaborating with the ideal CDN provider is important for your business if you wish to successfully widen your global reach and overcome infrastructure limitations. A trusted CDN partner will be able to help you achieve this by providing you with a specific combination of reach, innovation, and experience.
CenturyLink global CDN has Points of Presence (PoPs) across six continents and 120 major markets. A trusted CDN provider, CenturyLink is partnered with Streamroot and offers a P2P networking platform through a mesh network to direct peak traffic loads easily. CenturyLink's CDN Mesh Delivery marries the power of its global CDN with the scalability and resilience of a distributed mesh architecture to help it optimize on-demand and live streaming content quality and delivery.
Geographically diverse origin storage is a crucial element in delivering satisfying user experiences. The CenturyLink® CDN Object Storage is a scalable CDN solution that offers content providers benefits like rapid transfer, high-availability, and security of content. CenturyLink's expansive CDN solutions allow businesses to successfully expand their global reach and overcome infrastructure limitations at the same time.